4 Menu Basic allows you to create an autoplay / autorun CD where you can put any kind of file. The user simply inserts the CD, then a menu window will be shown with simple buttons: a click on one of the button starts your file.
No configuration, no programming, no hassle, as the program auto-finds your files. You simply create a "data" directory, then you save files there. It might require some tech knowledge - you should know how to burn a set of files on a CD and what's the main folder of a CD - but is really reliable and fast, it's one of the basic tools you will save on your "fundamentals" backup disk and you will use every time you will need to create a professional CD in a hurry.
The free edition supports up to 4 buttons and is ok for non commercial use; several simple customizations are available within the regular edition that supports more button, custom image / custom labels, custom URL linked to the image - to set up you just edit a simple .INI text file.